Norm O’Reilly is a leading scholar in the business of sports. Formerly the Richard P. and Joan S. Fox Professor of Business and chair of the Department of Sports Administration at Ohio University’s College of Business, O’Reilly now leads the International Institute for Sport Business & Leadership at the University of Guelph’s Lang School of Business. O’Reilly received the Career Achievement Award by the American Marketing Association’s Sport Marketing Special Interest Group. He is a lifetime research fellow of the North American Society for Sport Management.
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The vast majority of student-athletes dreaming of athletic stardom won’t make it to the pros. Yet, the discipline and skills they’ve developed while balancing a sport and academics make them ideally suited for satisfying careers elsewhere.In