Cynthia Lee Henthorn has taught design history, with an emphasis on advertising and marketing trends, at art and design colleges in New York City. In her current role as a developmental editor of online courseware, she creates interactive, Web-based textbooks and assessment tools for the higher education market.
Listed in: Americas · Cold War · World War II · United States · Popular Culture · History · American History · History | Modern | 20th Century · North America
From Submarines to Suburbs
Selling a Better America, 1939–1959
By Cynthia Lee Henthorn
During World War II, U.S. businesses devised marketing strategies that encouraged consumers to believe their country’s wartime experience would launch a better America. Advertisements and promotional articles celebrated the immense industrial output that corporations achieved during the war.
