Gone Dollywood · Dolly Parton’s Mountain Dream · By Graham Hoppe

Dolly Parton isn’t just a country music superstar. She has built an empire. At the heart of that empire is Dollywood, a 150-acre fantasy land that hosts three million people a year. Parton’s prodigious talent and incredible celebrity have allowed her to turn her hometown into one of the most popular tourist destinations in America.

Cover of 'Gone Dollywood'


Market Encounters · Consumer Cultures in Twentieth-Century Ghana · By Bianca Murillo

By emphasizing the centrality of human relationships to Ghana’s economic past, Murillo introduces a radical rethinking of consumption studies from an Africa-centered perspective. The result is a keen look at colonial capitalism in all of its intricacies, legacies, and contradictions, including its entanglement with gender and race.

Cover of 'Market Encounters'


America’s Romance with the English Garden · By Thomas J. Mickey

America’s Romance with the English Garden is the story of the beginnings of the modern garden industry, which seduced the masses with its images and fixed the English garden in the mind of the American consumer; the story of tastemakers and homemakers, of savvy businessmen and a growing American middle class eager to buy their products.

Cover of 'America’s Romance with the English Garden'


Come Buy, Come Buy · Shopping and the Culture of Consumption in Victorian Women’s Writing · By Krista Lysack

From the 1860s through the early twentieth century, Great Britain saw the rise of the department store and the institutionalization of a gendered sphere of consumption.

Cover of 'Come Buy, Come Buy'


A Necessary Luxury · Tea in Victorian England · By Julie E. Fromer

Tea drinking in Victorian England was a pervasive activity that, when seen through the lens of a century’s perspective, presents a unique overview of Victorian culture. Tea was a necessity and a luxury; it was seen as masculine as well as feminine; it symbolized the exotic and the domestic; and it represented both moderation and excess.

Cover of 'A Necessary Luxury'


The Cut of His Coat · Men, Dress, and Consumer Culture in Britain, 1860–1914 · By Brent Shannon

The English middle class in the late nineteenth century enjoyed an increase in the availability and variety of material goods. With that, the visual markers of class membership and manly behavior underwent a radical change.

Cover of 'The Cut of His Coat'


From Submarines to Suburbs · Selling a Better America, 1939–1959 · By Cynthia Lee Henthorn

During World War II, U.S. businesses devised marketing strategies that encouraged consumers to believe their country’s wartime experience would launch a better America. Advertisements and promotional articles celebrated the immense industrial output that corporations achieved during the war.

Cover of 'From Submarines to Suburbs'


Pastimes and Politics · Culture, Community, and Identity in Post-Abolition Urban Zanzibar, 1890–1945 · By Laura Fair

The first decades of the twentieth century were years of dramatic change in Zanzibar, a time when the social, economic, and political lives of island residents were in incredible flux, framed by the abolition of slavery, the introduction of colonialism, and a tide of urban migration.

Cover of 'Pastimes and Politics'


Media and Dependency in South Africa · A Case Study of the Press and the Ciskei “Homeland” · By Les Switzer

Switzer looks at how South Africa’s communications industry, the largest and most powerful on the continent, promotes dependency among the subject African populations. This study of the Ciskei “Homeland”, which has long been a fountainhead of African nationalism and a zone of conflict between blacks and whites, focuses on the privately owned, commercial press and its role in helping to frame a consensus in support of the political, economic and ideological values of the ruling alliance.

Cover of 'Media and Dependency in South Africa'